SEBAGO – LIFE WELL CRAFTED
Sebago has traditionally been known as a heritage brand and wanted to update their appeal to a wider, younger, global audience. "Life Well Crafted" speaks not only to the Sebago's hand-made shoe, but is a rallying cry for the world's makers. Through a premium photoshoot we were able to capture Sebago in a new light. To be as authentic as possible we cast actual makers who represented the environments we placed them in.